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SUMMER SALE UPDATE: Due to high demand during our Summer Sale, only a few units left in stock!
This floral maxi dress is a wonderfully uplifting choice for any woman who wants to look genuinely radiant on a warm, bright day. The bold, vibrant pink ground is scattered with large blooms in soft blue, peach, and sage green, giving the dress a rich, painterly quality that draws admiration without any effort at all. With its full, sweeping skirt and flattering gathered waist, this is a dress that moves with real grace and makes every step feel lovely.

Deep V-Neckline: The generously cut V-neck creates an elegant, feminine frame that gives the dress an open, graceful presence and flatters the neckline beautifully.
Gathered Waist Detail: The softly gathered and tied detail at the waist defines the silhouette gently without cinching, giving a naturally flattering shape that suits a wide range of figures.
Short Puff Sleeves: The delicate short sleeves with a gentle frill at the cuff add a romantic, feminine touch whilst providing a little coverage around the upper arm.
Full Maxi Skirt: The generously tiered skirt falls all the way to the ankle in a sweeping, voluminous shape that moves with wonderful fluidity at every step.
Vibrant Floral Print: The bold pink ground and large-scale floral pattern in soft, complementary tones give this dress a joyful, confident character that feels entirely its own.
A Natural Occasion Dress: A beautiful choice for a garden party, an outdoor wedding, or a relaxed afternoon tea somewhere truly lovely.
A dress that makes you feel as bright and cheerful as the day itself.
At Iris & Violet Bournemouth, our customers' satisfaction comes first. That's why we keep you constantly updated on your order and always offer free shipping with a tracking code.
Approved by thousands of women — If for any reason you are not satisfied with your order, simply return it within 30 days. Shopping with us is worry-free.
Our team is available 24/7 to answer all your questions. Whether you need product advice or help with your order, we're here for you. Don't hesitate to reach out — we'd love to hear from you! ✉️ info@irisandvioletbournemouth.com
★★★★★Sophie M.Absolutely love my dress! The fit is perfect and I felt so confident wearing it.
Bournemouth
★★★★★Emma R.Even more beautiful in person. I got so many compliments at the party!
Bournemouth
★★★★★Charlotte B.Wore it to a wedding and felt like a queen. Will definitely order again!
Bournemouth
★★★★★Olivia T.Great customer service and a stunning dress. 100% recommend Iris & Violet!
London
★★★★★Isabella K.Finally found my go-to dress shop. The summer sale prices are unbeatable!
Manchester
★★★★★Grace H.The blouse fits like a dream. I've already ordered a second one in a different colour!
Birmingham
★★★★★Rachel S.I was a bit hesitant to order after seeing an ad on Facebook, but I'm so glad I did. The dress is gorgeous and exactly as described. Totally worth it!
London
At Iris & Violet Bournemouth, we offer free delivery on every order — because great fashion should come without the hassle.
At Iris & Violet Bournemouth, we offer a 30-day money-back guarantee — so you can shop with complete confidence, every time.
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